Deluxe Small Business Revolution Main Street Privacy Policy

Last Updated: 12/12/2018

This Privacy Policy applies to the Small Business Revolution website owned and operated by Deluxe Corporation (referred to herein as “Deluxe,” “we,” “us” or “our”).

The following information will help you understand how Deluxe collects, uses, shares and safeguards the personal information you provide through this website. It also describes your choices regarding use, access and correction of your information. Deluxe wants to assure you that when it asks for customer information, its goal is to improve customer relationships.

Information Collection & Use

Deluxe uses the information collected about you on this site to process your nomination and vote for the Small Business Revolution contest. When submitting a town nomination, we request that you voluntarily supply personal information and information about your town to process your entry, including your name, e-mail address, and your personal description of the town you’re nominating for entry into the contest. When nominating or voting for a town, we will send you a submission confirmation email. Generally, you may not opt-out of this communication, which is not promotional in nature.

You may also sign-up via e-mail to receive further information from Deluxe regarding Small Business Revolution. After signing up, you may receive correspondence to participate in online surveys, market research, or contests/sweepstakes. If you elect to participate, Deluxe may require certain personal information, including your name, mailing address, phone number, and e-mail address, as well as details about your experiences with Small Business Revolution and Deluxe, and/or any small business marketing needs you may have. We may also use your information to communicate with you about products, services, and future promotions. When you submit personal information to Deluxe, you understand and agree that we may access, store, and use your information as described in this Privacy Policy.

If we use your information to communicate with you about products, services, and future promotions, out of respect for your privacy, we offer you the option not to receive these types of communications. If you no longer wish to receive special offers or promotional notifications, please follow the unsubscribe instructions included in each communication.

Information Sharing and Your Choices

Deluxe does not share, rent or sell your personal information with unaffiliated third parties for them to market their products and services directly to you.

In certain situations, we may be required to disclose personal information in response to lawful requests by public authorities, including to meet law enforcement requirements.

We reserve the right to disclose information about you as required by law and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process served on Deluxe. Our subpoena policy can be reviewed here. If Deluxe is involved in a merger, acquisition, dissolution or sale of all or a portion of its assets, we reserve the right to transfer your personal information. You will be notified via email and/or a prominent notice on our website of any change in ownership, uses of your personal information, and choices you may have regarding your personal information.


Deluxe is committed to protecting your personal information. Security measures are in place on this website to protect against the loss, misuse, and alteration of the information under our control. We offer industry-standard security measures available through your web browser. When you are on this website, the sensitive information you provide is encrypted with secure socket layer (SSL) technology and scrambled en route and decoded once it reaches us. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however, and so we cannot guarantee its absolute security. Please remember that e-mail, which is different from the encrypted sessions above, is not secure. Therefore, we ask that you do not send sensitive information to us via an unsecured e-mail message.

Information you provide will be safeguarded according to strict standards of security and confidentiality. Deluxe recognizes and appreciates the importance of responsible use of the information you choose to provide. We take steps to require that our vendors, consultants, suppliers, and contractors are contractually bound to our security standards and restrictions on the collection, use, and exchange of our customers’ information. They are expected to abide by the terms of their contract when conducting work for us and are prohibited from using your personally identifiable information for any other purpose.

We may retain your information for as long as your account is active or as needed to provide you services, comply with our legal obligations, resolve disputes and enforce our agreements.

Tracking Activity on our Website

In order to make your visit to our website as productive as possible, we track activity on our website. However, we want you to know that the tracking technology we use does not identify any personal information about you. It cannot retrieve data from your hard drive, pass on computer viruses, or capture any personal information about you, such as your name, address, phone number, or email address. We only know who you are if you tell us.

As is true with most websites, we gather certain information automatically when individuals browse our site and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, the files viewed on our site (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data. We use a third-party tracking service that uses technologies including cookies and clear gifs (e.g. web beacons) to track this non-personally identifiable information about visitors to our site in the aggregate.

We and our partners use cookies or similar technologies to improve your experience, analyze trends, administer the site, track users’ movements around the site, and gather demographic information about our user base as a whole. Cookies are small pieces of information that are stored by your web browser on your computer’s hard drive. A cookie may contain information (such as a unique user session ID) that is used to track the pages of the websites that a user has visited. The information in cookies helps to serve you better and also helps us improve site design. We do not store sensitive information in your cookies. You can control the use of cookies at the individual browser level, but if you choose to disable cookies, it may limit your use of certain features or function on our website.

We also partner with third parties to display advertising on our website or manage our advertising on other sites. Our third-party partner may use cookies or similar technologies in order to provide you advertising based upon your browsing activities and interests. If you wish to opt-out of interest-based advertising, click here. Please note that you will continue to receive generic ads.

Children Visiting Our Websites

This website is directed at adults. We do not knowingly collect or use information from children under the age of 13. If we become aware of any collection of personal information from children, we will delete it immediately.

Other Websites Linked to Deluxe’s Websites

Deluxe is not responsible for the content or information practices employed by other websites that are linked to or from this website. In most cases, links to non-Deluxe websites are provided solely as pointers to information on topics that may be useful to the users of this website.

Changes to Privacy Policy

By using this website, you consent to our posted Privacy Policy. If you do not agree with this Privacy Policy, please do not use this website. We reserve the right to modify this Privacy Policy at any time, so please review it frequently. Your continued use of this website following the posting of changes to these terms means that you accept these changes.

We may change, modify or update our Privacy Policy at any time. Any changes to the privacy and security policy will be posted on this website so that you are aware of the information we collect, how we use it, as well as the latest updates on how we maintain the secure portions of our website. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page prior to the changes becoming effective.

To Correct/Update/Access/Opt Out/Deactivate

Deluxe is committed to ensuring that the information we obtain and use is accurate. You may access, correct or request deletion of your personal information by logging into your account or contacting us as described below. We will respond to your request within a reasonable timeframe.

We will retain your information for as long as needed to provide you products/services. If you wish to request that we no longer use your information please contact us as described below. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Contacting Deluxe

Please use the contact information below to ask questions or review, update or correct the personally identifiable information that was collected online from you. If you no longer wish to receive special offers or promotional communications, please follow the unsubscribe instructions included in each communication. Our service representatives are trained to answer questions about and give you reasonable access to your personal information in our database.

If you have questions regarding this Privacy Policy, the practices of this website or your dealings with this website, Deluxe provides the following convenient ways to contact us:

Deluxe Corporation

Attn: Privacy Program Office

3680 Victoria Street N.

Shoreview, MN 55126


If more information is needed, help is available through the Deluxe Privacy Program Office at


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