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Season 3Meet the Characters

Alicia Jeffreys

Shampooches Dog Grooming

“I want to show my kids that hard work pays off.”

Having groomed dogs for more than 13 years, Alicia Jeffreys opened Shampooches Dog Grooming in October 2015. In 2017, after a veterinarian moved offices, Alicia jumped at the chance to have her own, larger location. Working 60-plus hours a week and rarely taking a salary, Alicia is seeking work/life balance, so she can see her daughters and spend more time with family.

Since she isn’t paying herself – but feels like she’s working herself to the bone – Alicia decided to apply for Small Business Revolution to get more recognition, find a way to take time off and finally start making money. Alicia Jeffreys’ doggie clients at Shampooches have definitely elevated the cuteness factor in this year’s cast.

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