Blog Category:Behind the Scenes

February 7, 2020

Behind the Scenes with our Season 5 Winner

We started the search for the Season 5 winning town by reviewing thousands of small town applications, traveling the country to get to know the Top 10, narrowing down those contenders to the Top 5, and tallying hundreds of thousands of votes.

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June 11, 2019

Scenes from Creative Lab Week

The week of May 13 to most people was just any other week in May. In Minnesota, Spring was starting to feel like a reality, the snow was FINALLY gone and at Deluxe Headquarters, just outside of St. Paul, Minnesota, small businesses from Searcy, Arkansas were congregating to get a deep dive into marketing tactics with members of the Deluxe Small Business Marketing team.

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February 26, 2019

Win or Lose, You’ve Won

Every year our team goes through the same process. We put out the call for nominations, sift through entries, pick a Top 20, learn as much as we can from them in a short amount of time, then narrow it to a Top 10. Those Top 10 work incredibly hard to plan 24 hours for our team in their towns to learn as much as we can about their businesses, their community, their people. From those visits, we have the tough job of narrowing it down to five towns, or in the case of this year, six.

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February 8, 2019

Lifelong Passion at A Touch of Love

Cameron Potts, Vice President of Communications at Deluxe, shares the incredible story of Katie Martie, who has owned and operated a Touch of Love Flowershop in Cañon City, Colorado for the past 37 years.

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Why We Should All Take a Page from Lynn’s Café

Julie Gordon, Director of Marketing Partnerships at Deluxe, shares how one of her favorite cafés from this year’s Ten Town Tour reminded her of the power of authenticity in a small business.

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February 7, 2019

Passion and Perseverance in Washington, North Carolina

Cameron Potts, Vice President of Communications at Deluxe, tells the incredible story of one Entrepreneur’s journey to rebuild her business in the wake of a natural disaster.

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February 6, 2019

A Couple’s Dream Business Becomes Reality at Part and Parcel

Cameron Potts, Vice President of Communications for Deluxe, highlights Part And Parcel, a provisions and small bites store in Biddeford, Maine, as one the incredible small businesses that the Small Business Revolution team has met on this year’s Ten Town Tour.

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February 5, 2019

Zion Climbing Center: Searcy’s Hidden Gem

Cameron Potts, Vice President of Communications at Deluxe, reflects on his visit to Zion Climbing center during the team’s recent Ten Town Tour. A hidden gem off of Main Street in Searcy, Arkansas, Zion’s space, mission, and owner Sean Hutchins reminded the team of the impact a small business can have on it’s own community and beyond.

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February 4, 2019

Best Top 10 Tour Yet?

Traveling across country, by plane, by car, sometimes by foot, our team at Deluxe passed literally thousands of small towns that could use our $500,000 boost from the Small Business Revolution – Main Street.

That’s why even making it into the Top 10 we visit in any given year is such an accomplishment. It is something we shared with small business owners and community leaders from Camas, Washington to Biddeford, Maine. From 12,000 nominations, our small team at Deluxe has the privilege to visit 10 small towns vying to be on Season 4.

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Co-Host Q&A

We were recently on set with “Main Street” co-hosts Amanda Brinkman and Ty Pennington and they took a time-out to answer some common questions we get all the time from fans. Some simple questions delivered some left-turn answers (and laughs) and some super wisdom-bombs! Tune in below for some fun nuggets like how Amanda’s first job tipped off her future career, which celebrity renders Ty speechless and more! 

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