About The Revolution
How It Started
Deluxe has been a proud champion of small business since 1915. The company celebrated its 100th anniversary in 2015 and created a movement of support for small businesses by telling 100 small business stories from across the country through photo and video essays. In the process, we created an acclaimed a documentary about the power of small business.
The Television Series
While creating 100 small business stories, we saw that small businesses in small towns were facing similar challenges. So, the Small Business Revolution turned into an Emmy-nominated original series featuring marketing makeovers for one small town and a handful of its small businesses each season.
The Evolution of the Revolution
Along our journey, we’ve realized that small businesses everywhere—no matter the size of their community—face challenges with marketing, finances, operations, and more. Now in our sixth season, we’re bringing the Revolution to Deluxe’s hometown of Minneapolis and St. Paul, MN, celebrating and sharing the stories of Black-owned businesses and entrepreneurs in some of the most important neighborhoods in our community.